Overview
In times of rapid change businesses need a strategy to help them focus, react and take advantage of fleeting opportunities that present themselves. A clear strategy helps ensure a balance between continuity of aim and flexibility of approach. By setting priorities, strategy allows a business to orientate itself in challenging circumstances, invest in what it needs to achieve and divest itself of what it does not.
Over two days we will work together to clarify your strategic vision and lay out a pathway from drafting a vision to writing a strategy statement. We will then look at the practicalities of implementing what you have created by examining change management and problem-solving.
Our aim is that you leave with a clear and concise strategy for success.
Course content highlights
- Discover your organisation’s unique value proposition.
- Critique poor quality ‘strategy’.
- Write your own strategy, change management, and impact statements.
- Leave the course with your key planning already drafted.
Learning outcomes
To enable you to deliver your core value proposition.
Program Benefits:
- De-mystify strategy-making and challenge your strategic assumptions.
- Focus on your business’s core purpose and create a mission and a statement of strategy.
- Write a business impact assessment.
- Understand the impact of strategic change on your staff.
- Improve your organisational resilience and successfully execute change.
Who should attend?
This program is best suited for those who want to clarify and build a strategy around their organisation’s unique value proposition. This course is aimed at managers who are currently in roles that require them to handle strategic issues or managers who are looking to move into such roles. Senior and middle-level managers and profit centre heads would find the course particularly useful. It would also benefit the change management capabilities of participants.
Accreditation and professional recognition
Upon successful completion of the course, participants will receive a Certificate of Completion in Strategy making and Delivery from Essex Business School, University of Essex.
Pedagogy
All sessions will be delivered in a live “in-class” environment. There will be material provided prior to the sessions to enhance learning and increase the quality of the discourse in the classroom.
- Subject matter expert-led teaching.
- Group and individual exercises.
- Interactive discussion.
Individual presentations.