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Our photography style

Our photography helps tell the Essex story – to showcase our diverse global community, creative research and iconic buildings.

Our photography style helps us express our University identity and is built around our Essex personality attributes:

the Essex Spirit
community of members
global outlook, partnership and impact
research mindset and skills

How to use photography

How best to use photography in your marketing and communications materials:

our photography must be strong enough to tell the Essex story. It should be as evocative as it is illustrative, provoking an emotions, a question or an action
our photography style guide (.pdf) is built around the four pillars of our distinctive brand
it showcases our diverse community, creative research and iconic buildings
we only use Essex students and staff in our photography where possible - stock photography may be used in certain situations, eg. sensitive campaigns where it would be inappropriate to use Essex students or staff, or where suitable images are unavailable
avoid using staged shots of people and forced framing - people should look natural, not posed-looking
when there is more than one person in the shot, there should be interaction with each other
do not use images that have been manipulated or specifically created
use any cut-outs with caution - they should look natural not obvious
be thoughtful about whether any props in your shot positively reflect all our collective efforts in declaring a Climate Emergency, eg. feature reusable coffee cups and glass bottles over single-use items

Our image library

We have a user-friendly image library. This resource functions as a central hub where we can all share our high-quality images. This helps us to save money, avoid duplication of effort and give us all access to the very best images.

To search our image directory, you can access our online database: Filecamp image library.

Our Marketing team manage our image library and ensure all our photography used for marketing and recruitment follows our visual style.

For further information on how to access, search and download images for use in marketing materials, please contact marketing-photos@essex.ac.uk

Choosing an image

Examples of suitable imagery

Group shots should be candid and natural - not posed-looking.

A group of students working in a science laboratory

Students engaged in research

A man and a woman working in a science laboratory

Images of our research and social responsibility

A current student helping out at an open day and talking to a prospective student

Images that suggest making a difference, eg. volunteering or an internship

Female student wearing boxing gloves hitting a punch bag

Powerful action shots full of energy and strength

Twilight image of Albert Sloman Library at University of Essex Colchester Campus

Campus shots - highlighting our distinctive, bold architecture

Three female students walking along the pier at Southend

Groups in both social and study scenarios

Woman being fitted with head sensor laboratory equipment

Unusual images that aren't typically associated with research

Two students sitting down and talking on a sunny day

Warm, hazy and spontaneous images

Female writing a message with chalk on outdoor steps

The chalking of the steps

A man and a woman hanging a colourful piece of art on an art gallery wall

Images of ESCALA

Student working with plants in a biology laboratory

Practical application of research in the real world

People enjoying multicultural celebrations

Textures

A key part of our visual identity is the use of texture as a background. To prevent overuse, textures should only be used to add value to a design and must complement any overlaid text.

Textures in our built environment are authentically Essex. Take care to ensure the texture complements any overlaid text.